The journey towards the great and challenging life of an entrepreneur starts again with 33 new passengers. Welcome on board!

We start out from VIA University College in Horsens, Denmark, on 11th February 2008 and will reach our destination - a lot of brilliant business concepts – at the end of spring 2008.

 This blog will be a central meeting point on our journey with at least weekly posts and discussions.

 The blog was started in autumn 2007, and new passengers can enjoy the articles from the first course.

 During the course, students will be invited to contribute – so we will see what’s going to happen

Enjoy the journey!

Building a strong team for the new venture is both a matter of finding the right people for the daily work and management, but also a matter of finding the right people to give advice and share their network.

More inspiration on building a team, the episode 4a podcast of Mark Julianos Entrepreneurship & Business Course gives good inspiraiton.

Beside the podcast, professor Juliano has put his PowerPoint-slides and an excersise-handout on his course material webpage.

Speaking to experienced people is the best way to get updated market information. People who works in and feels the market dynamics every day.

But statistics is a fine start to get an overview over market size and trends. In Denmark the general statistics can be accessed via Statistikbanken. It is free to use, but you have to register as a user. Most statistics are general, but you also might find some very interesting specific information about your market.

 Have a go!

If you don’t know your competitors yet, it’s about time to identify them. If you need to search for competitors on the danish market, I have a few tips.

Kompass is an international database with information about 2.2 million companies in 70 countries, where you can searc on specific products or product groups, and in that way identify potential customers. You can search products on a specific country or worldwide, and get basic information about companies supplying the product.

If you want the full information, you have to have a license, and fortunately, the library at Vitus Bering – and many other public libraries have a license, so you can use it for free there.

Other ways to find danish companies is fx. via Danish Exporters, where you can searc for products too.

Krak is a good database too. Unfortunately it is only in danish – so you might need some help.

Dear students

Welcome on board! We are about to take a 3 month journey through the fascinating jungle of innovation and entrepreneurship.

I look forward to joining you as your captain on this journey, and will do my utmost to make it a great learning experience for you.

In this blog i will try to support your learning by reflections, links to learning facilities and any kind of inspiration, that I might find relevant to you.

I invite you to comment on my blogposts and join the discussion!